Soap land (also called as “soap” or “special bathing”) is well known as the “king” of the industry where they offer the most radical services that customers can receive the honnban service . The tatemae system is mostly adopted in soap lands. That is, in soap lands, the pricing is usually constructed with the bathing fee and service fee. As the store, they will only require for the bathing fee as the “rental fee” for the shower room, and the girls working there are the “bathing assistant”. The customer, then, will pay for the required service fee to the individual girls. This system enables the customers to receive the service of the honnban since the customers are technically paying for the room to the business, and the customers are just personally paying for the pocket money to the girls. This system enables the business to state that “the service is only lending the space to shower, and the girls working in soap lands and the customers are just enjoying their personal relationship together privately”, which will be the tatemae in order to make the business legal. As a result, the customers can basically enjoy all the services.

Soap Lands in Kabuki-cho